Depending on your target demographic and marketing budget, there’s a lot of difference avenues you can take to reach people. You’ll want approach prospects from different angles as there’s endless ways to consume information on and off the internet. It’s important to test multiple marketing efforts and see what works best for your business. At the end of the day, effective marketing has a lot to do with consistency. You can run a success marketing campaign, or publish great content that gets traction and shared, but if you’re not consistent with your marketing than you’re simply missing out on potential opportunities. It’s difficult to find time to be consistent with marketing, but that’s where our managed services comes into play where we can act as an extension to your team.